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about rob

I am an experienced online marketing professional with 13 years experience working with some of the UK's best known brands. I am currently Head of SEO at Trinity Mirror.

I occasionally write posts on the Trinity Mirror Digital blog.

This site is a portfolio of some personal projects.

my projects


HiveAlpha is a content analytics platform used at Trinity Mirror, conceived and built by me. It is used by hundreds of people across the company, improving the workflow of journalists, surfacing insights for SEO & social teams. As well as helping the SEO team in achieving their goals, it has been called "an exceptional industry tool" by its users.

Shortlisted for Most Effective Media Tool in Drum's Online Media Awards 2017. Read more about HiveAlpha.

Free SEO Tools

Suite of free SEO tools, including an SEO Crawler - identify SEO issues with your website instantly, online, on any device.


Enterprise scale website crawler. Crawl millions of pages and analyse them on the fly using a powerful search engine.


Social bookmarking with full text search and social integrations.